Renters in World Cup cities could turn empty apartments into $2,700 a week
Reeku is expanding to all U.S. FIFA World Cup 2026 host cities, helping renters cash in on the surge in demand for apartments....
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Real says nothing changes for REMAX agents — but its strategy depends on tech adoption
Real’s strategy depends on expanding adoption of its technology platform across REMAX’s franchise network, where adoption isn’t required....
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What REMAX agents can expect from Real’s technology suite
By mid-2026, REMAX franchisees have an interesting choice: Stick with their current technology, or test out what their new owner, Real, has to offer. Here's an overview of Real's tech suite....
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Private listings are being weaponized. This CEO calls it out
In this episode, LPT Realty CEO Robert Palmer breaks down what’s really happening and why this debate is far more complex than most people realize....
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The MLS is a media company. It just doesn’t know it yet
The audience is there. The data is there. Why allow real estate portals to be the only ones providing information to the industry and consumers? Marci James asks....
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What agents can learn about negotiating from Trump and Iran
President Trump is famous for writing about "the art of the deal," Bernice Ross writes. How can you put his strategies to work for your clients?...
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What to say when your seller asks about private listings
The pro-private-listing camp has polished its talking points, coach Darryl Davis writes. Here is how to address them, point by point....
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How to build a real estate empire without getting overwhelmed
Scaling shouldn't feel like you're barely hanging on. It should feel like everything's finally clicking into place, Kevelyn Guzman writes....
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HUD rolls back fair housing guardrails on crime stats and school ratings
HUD called on the real estate industry to "revisit ethics training materials and reconsider public statements" around the topics....
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Real-REMAX deal: ‘More for the masses, not the higher end’
Not everyone sees Real's $880 million REMAX acquisition as a threat. For boutique brokers, it's an opportunity. Here's how the industry is reacting....
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